Duradek: Marketing Support

for Duradek/Durarail distributors, dealers and applicators

Marketing and sales training is where we excel Duradek is prolific at introducing our products into new areas using performance and history (over 100 Million Square Feet installed since 1974). We have a comprehensive plan that simplifies the training of your salespeople. The following are some of our resources:

Duradek marketing plan that can be used as a guide for owners, salespeople, estimators, and promoters.
Personalized game plan to be developed with key members of the Duradek staff which will take advantage of your company's strengths etc.
A complete selection of brochures, videos, signage, graphics, CD-Roms, case histories, postcards, binders, samples and mockups.
A very well received marketing campaign utilizing Duradek's internal sales staff which is dedicated to promoting your business, be it home shows, job searches, applicator acquisition program, architects, etc.
Our globally recognized website is another successful advertising medium that receives around 1, 000, 000 hits per year.
Duradek expands our company's identity by placing ads in the "A" list of building/home improvement magazines such as Journal of Light Construction, Remodeler, US Builder, Custom Home, Remodeling, Homes & Cottages, etc.
A home show campaign that encourages new and existing dealers/distributors to take part in local shows including: home and garden shows, boat shows, architect shows, mall shows, trade shows etc. We get involved by supplying free of charge, booths, signage, mockups, graphics, telemarketing support, as well as home show training.

Our marketing department is comprised of dedicated, creative individuals who will work one on one with you, your management, and your sales staff to make this partnership a long and profitable one…Put us to the test!